Marketing :: essays research papers

The Brand/Product: 1.Attributes: The traits are the item's essential attributes, both physical and useful. They are what the buyer may perceive first about the item through the five detects. The physical characteristics are what make the item what it is. They are aroma, surface, bundle, substance, assortment and cost. The useful qualities are appeared by how the items work. They incorporate sun assurance, dampness for the skin and an alluring advancement. 2. Advantages:      Benefits are what the genuine item traits can accomplish for the customer. It is imperative to make these advantages not the same as the competition's. Each physical property has certain advantages that fulfill the customers needs. The fragrance of our item is the thing that makes our cream so unique. None of our opposition brands have a scented sun tan salve available that is focused at our fragment; the main other is Coppertone Kids' assortments (5). Our salve arrives in an engaging aroma that causes the buyer to feel great and amped up for putting sun tan cream on their bodies. There is no tyrannical or solid slick fragrance like a few creams, and there is no phony scent like the "coconut" tanning oils that are available today (1). The entirety of this was contemplated when we came out with our light, invigorating and gentle scented aroma called "Summer Rain." All of our assortments of salve will be in this fragrance since it is one that can be engaging every single diverse sort of individuals, not simply our objective market. The surface is non-sleek and doesn't feel excessively overwhelming on the skin. This is significant in light of the fact that when individuals utilize our item, they will be satisfied that they don't need to stress over stops up pores that may prompt skin break out. It additionally leaves the skin feeling more beneficial in light of the regular lotions. Our moisturizer comes in three unique assortments for various skin types. We have salve for ordinary skin, dry skin, and slick skin. Every salve has certain measures of Vitamin E, aloe and vera and different creams so the skin will "always come back to its normal balance" as it is utilized (4). The substance of our item are consistently natural and unadulterated. We utilize just the best and organic fixings, all deliberately tried for virtue and viability. (4) This makes the item more secure to use for the buyer and for the earth. It is perfect and reviving, not slick and aggravating.

In What Ways Does Frankenstein Complicate the Romanticist Essays

In What Ways Does Frankenstein Complicate the Romanticist Essays In What Ways Does Frankenstein Complicate the Romanticist Paper In What Ways Does Frankenstein Complicate the Romanticist Paper Sentimentalist Conceptions of Creativity and Individualism? Make Reference to Frankincense and in any event One Other Romanticist Text. By caliph In what ways does Frankincense confound the Romanticist originations of innovativeness and Individualism? Make reference to Frankincense and at any rate one other Romanticist content. Mary Shelley epic, Frankincense, consents to all the key standards related with Romanticism; utilization of the otherworldly and magnificent, particularly with respects for nature, along these lines prompting polytheism, sympathy and a feeling of profound quality honors mankind, Individual opportunity and defiance to logical cultural requirements. Shelley, be that as it may, challenges the Romantic guideline of Individual inventiveness, obvious from the consistent references to genuine Romantic works, for example, Samuel Taylor Coleridge The Rime of the Ancient Mariner (which will be alluded to as The Rime all through this article) and crafted by William Wordsmith. Toward the beginning of his Preface to Lyrical Ballads, Wordsmith declares, Those considerations and emotions which, voluntarily, or from the structure of his own psyche, emerge In IM without Immediate outer fervor. (Scribe, W. (1800). Prelude to Lyrical Ballads (second deed. )) Wordsmith at that point, is suggesting that Romantic writings were the sole production of their writer; generated from an emotive reaction to a memory or perception and sustained to turn into a completely fledged, real bit of origin. Shelley in any case, resists Wordsmiths speculations on imagination, by building her story around existing writings. It Is of significance to take note of that Frankincense follows a fundamentally the same as story to The Rime, In that It tells the story of a basically highminded individual who discards what Is seen by society as a wrongdoing, and Is in this manner compelled to persevere through a time of affliction and torment until they can atone for their transgressions. As a result, the two writings delineate an ethical excursion including duality of the human mind, with the heathens weighing up the two parts of their still, small voice. In that capacity, it is dubious most definitely, that Shelley references The Rime a few times all through the novel, I am going to unexplored areas, to the place where there is fog and day off; I will kill no gooney bird. (Shelley, M. (1818). Frankincense. US of America: Norton). Shelley clearly knew about crafted by Coleridge and in this manner It would appear to be sensible to infer that she acquired the thought for the essential story from The Rime, along these lines making it evident that she didn't stay adjusted to the central guideline of individual imagination. Moreover, the character of Dry. Frankincense can be contrasted with Shelley herself when examining the inventive parts of Frankincense. It very well may be said that the two In actuality Inlet can toners job in the public eye logical to ten early Tint century, As Violator moves into the female space of the belly, a demonstration of creation aped by the Gods in hydrology and religion, Mary Shelley as creator moves into the male area of craftsmanship, aping the imaginative intensity of the Gods. (Hedge, R. (1996 2003). The worship of inventiveness according to Frankincense. Recovered December 2007, from http://www. Middlebrow. Com/swamps/hedge. SHTML). This inversion of jobs is, from one regard, staying as per Romantic belief systems in that one central standard of Romanticism is a battle for opportunity and a resistance to cultural imperatives. Mary Shelley remains consistent with that point by usurping cliché sexual orientation oleos. In any case, Shelley inversion of jobs is an inc onsistency with Hardworking Romanticism in light of the fact that, as indicated by Wordsmith, origin is a field which ought to be left completely to men, To whom does he address himself? What's more, what language is not out of the ordinary from him? (Scholar, W. (1800). Introduction to Lyrical Ballads (second deed. )). Here Wordsmith is alluding to the aggregate artist, and it is obvious from his utilization of the male individual pronoun that he accepted origin is a manly occupation. Further with regards to Romantic authoritative opinion, Shelley utilizes the craft of innovativeness soaked up with the prototype Hardworking thought of utilizing recollections and the creative mind, so as to accommodate with Romanticism by making heavenly and radiant scenes, We saw that the valley through which we twisted Loses in upon us by degrees; and when the sun had set, we observed monstrous mountains and inclines overhanging us on each side, and heard the sound of the stream seething among the stones, and the running of cascades around. (Shelley, M. (1818). Frankincense. US of America: Norton). This entry portrays the wonderful scenes encompassing the valley of Champions. Shell ey had been there beforehand and thusly, had the option to call upon recollections for inventive motivation. This kind of innovativeness is likewise maintained by Wordsmith, For our proceeded deluges of feeling are adjusted and coordinated by our musings, which are surely the agents of all our past sentiments. (Scribe, W. (1800). Introduction to Lyrical Ballads (second deed. )). It would show up in this way, that Shelley is keeping Romantic originations of imagination very straightforward by embracing an inventive procedure with which individuals were recognizable. Be that as it may, the above cited entry contains a ton of negative portrayal with outfitted to the presence of the valley. Words like shut in, seething and running offer ascent to a picture dissimilar to the typical observations when the word nature is thought of. Strangely, this thought is likewise embraced by Coleridge in The Rime, Mea, vile things crawled with legs/Upon the disgusting ocean. /About, about, in reel and defeat/The passing flames moved around evening time ;/The water, similar to a witchs oils,/Burnt green, and blue and white. (Coleridge, S. T. (1857). The Rime of the Ancient Mariner). This method consolidates another Romantic guideline, polytheism. Since the two characters who are portraying these entries (Dry. Frankincense in Frankincense and the Mariner in The Rime) have submitted sins against humankind, they are rebuffed by not having the option to welcome the magnificence of nature and in this way getting isolates from God, consequently the great turns into a valuable option in light of the fact that, equal with Burkes speculations, the glorious conjures negative feelings in the individuals who observe it. The caption of Shelley tale, Or the Modern Prometheus, offers wide extension for hypothesis with respect to the idea of Shelley utilization of the Prometheus legend. On the one nana, It can De valley Tanat Snell NAS nerve Drowned ten DSSSL story Trot another mentor and turned it to make it her own, in this manner resisting Romantic originations. In any case, it could be contended that Shelley is in certainty showing her inventive independence by rethinking and underlining a part of the Prometheus legend which was frequently ignored; the need of a kid to be sustained so it may get ethical, for without a tender childhood in agreement with nature, people can, as Rousseau scholars, become debased. Besides, Shelley utilization of the Prometheus legend adds to her own complexity of individual imagination. On the off chance that she is taking Prometheus to be the model speaker, working self-governingly to make a perfect work of art, at that point she has offered an immediate inconsistency to her own endeavors. Shelley can be believed to advance an assault on Promethean Romanticism, as Hardworking Romanticism would be, by her production of a cutting edge Prometheus, Dry. Frankincense. He in certain regards speaks to Shelley in that he usurps cultural limitations by making a manly belly, much like Shelley usurps Romantic shows, right off the bat since she is a female creator and besides, on the grounds that she challenges basic standards of Romanticism by showing learnedness inside the formation of her novel. With respect to independence, maybe it is the character of Dry. Frankincense who restrains the most individualistic characteristics. In his endeavors, moving endlessly from his family and for all intents and purposes disassociating himself with society while in Inconstant, he shows the unfortunate outcomes of what a lot of independence can do. With positively no sympathy for mankind, he makes and releases his beast, who is to play out the most abominable demonstrations of savagery. Frankincenses extreme and most risky opportunity lies in that he is allowed to consider just his own aspiration, (Kale, R. Frankincense: A Warning Against Masculine Individualistic Freedom. Recovered December 2007 from Alberta. Ca/?administrable/Commentaries/Chalked. HTML) and it is this aspiration which in the end causes his ethical situation; regardless of whether he ought to perceive his obligations towards society and support the Monster as a child or disregard his own descendants and basically degenerate it. This extraordinary independence repudiates the perfect independence related with Romanticism; maybe investing an excessive amount of energy alone without human collaboration, or communication from different creators on account of Shelley, will bring about a dismissal for what is ethically erect. Shelley content appears to flourish off the compelling writings credited to its creation, and in reality Shelley communicates the likelihood that writers can be utilized to instruct and promote someone ability with the Monsters self training utilizing a duplicate of Millions Paradise Lost, which he found in a sack, But Paradise Lost energized unique and far more profound feelings T moved each sentiment of marvel and wonder. (Frankincense. Page 87). Here, Shelley is comparing perusing a fabulous work of writing to the Hardworking depictions of dreams and recollections. All things considered, any reasonable person would agree that Shelley makes a trim in the production of a novel for education, which shows up as significant as the creators own encounters and creative mind. Singularity, it appears, is less essential to Shelley than it is to customary Romanticists and she in this way entangles the standards of Romanticism again; taking att

Mental Health Resources to Help During the Holidays

Mental Health Resources to Help During the Holidays Mental Health Resources to Help During the Holidays Mental Health Resources to Help During the HolidaysIts all too easy to get depressed around the holidays. This year, give yourself the gift of getting help.  While the holidays are often a happy time, they can be tough for many people. A survey conducted by the National Alliance on Mental Illness found that 64% of people said they’re affected by the “holiday blues,” and 24% said it affects them a lot.You shouldn’t feel bad about feeling bad, but if you do want to try and enjoy the holiday cheer, there are mental health resources you can use and steps you can take to try to improve your mood.Dial 211You’ve definitely heard of 911. And you’ve probably heard of 411. But did you know there were other X11 numbers out there for Americans to call? Like 211, which was created back in 2000 to provide callers access to different kinds of local community services. Those services include resources to access food and shelter, especially for those who might have trouble affording them. Relevant to the topic at hand, you can dial a french hen and a partridge in a pear tree twice (that’s 211 in Christmas numbers) to gain access to affordable local mental health resources, like counseling and support groups. It might be known as the season of giving, but there’s no reason it can’t also be the season of asking for help if you need it!Check this online resourceMentalhealth.gov  has a list of resources for affordable mental health access, including links specifically for veterans. We know nobody likes making phone calls anymore, so this is a way to hopefully get some help without having toâ€"ughâ€"talk to someone out loud.SMS SOSSpeaking of not making phone calls, there are resources you can text if you want to use your phone to get help but, as mentioned above, you’d rather hide under a rock than have a conversation on the phone.7 Cups is a resource that lets you text or online chat a therapeutic “listener.” You can choose your listener based on their spec ialties, expertise, and other characteristics. Whether you just need a quick person to talk to or longer-term help, 7 Cups could be a way to get over the holiday blues, as well as blues you face at other times of year too.If you’re having a serious emergency situation, you can reach out to the Crisis Text Line. They do warn you on the site that it’s only if you have an urgent need, so while it could be a lifesaver, you should stick to the other links we’ve provided if you’re not at a crisis point.Small steps each dayIn addition to people you’ve never met that you can reach out to, you shouldn’t hesitate opening up to friends and family, if you feel comfortable doing so. There are also steps you can take on your own to try and make the dark days of winter a little brighter.“Practice acceptance,” suggested therapist Kimberly Hershenson. “Make a list of what you can control in the situation (getting enough sleep, eating well) and what you cant control (your kid having a temper tantrum). Focus on what you can control to make change and accept what you cannot control.”And that’s not all!“Read affirmations every morning. Starting your day with positivity kickstarts your day on the right foot,” advised Hershenson. “Start a meditation practice. Search guided meditation on YouTube or download a free app such as 10% happier (which teaches you meditation techniques).”Hershenson also contributed to a previous post we did about managing your mental health on a budget. All of the tips from that article can be applied to holiday or season-specific depression. One such tip Hershenson offered was about technology before bed: “Turn off the TV, computer, and your phone an hour before bed. Technology stimulates the brain causing our minds to stay active and unable to wind down. Turning off technology allows us to slow down and prepares the body for rest.”Alisa Kamis-Brinda, psychotherapist and owner of  Serenity Solutions Therapy  was also a cont ributor to that previous mental health post. She directed us towards a list of tips she had written on her site for dealing with the holiday blues:Get 7-9 hours of sleep each night.Eat healthy meals and avoid overeating at parties. Fill up on fruits and vegetables and avoid standing near the dessert table.Avoid excessive alcohol use. Drink water and other non-alcoholic beverages.Exercise for stress management. If you struggle to find time in your schedule for this, park in the furthest spot at the mall and walk an extra 10 minutes while you are there.Schedule time for you. Not every minute needs to be filled with shopping, cooking, cleaning, and visiting.Say “no” when your schedule is too busy.Plan to spend time with positive people and limit time with those who are toxic. Consider volunteering to be around people who care.Make a budget and stick to it. It’s not worth it to overspend now and struggle with finances in the new year.Be realistic about your expectations regarding how others will behave. Don’t expect Aunt Sally and cousin Joe to get along if they fight every year at the holiday dinner.Take pressure off of yourself. It is more important for your mental health to follow the above steps than it is to try to be perfect and get everything done. Prioritize, delegate and give yourself a break.Giving yourself a break from the phones and the computers every so often is probably a good idea regardless of the time of day. We have constant access to infinite information these days, and much of it can be stressful. You shouldn’t feel bad about taking a break for your own well-being, especially when it comes to something you couldn’t fix anyway.As Hershenson said above, it’s important to try and focus on the things you can change. Since it is the season of giving, you could even consider volunteering if you’re able to and up for it. It can help you feel like you’re making a positive change in the world and might take your mind off your own prob lems for a little bit.Regardless, know that help is always out there. We hope you have a festive and cheerful holiday season, and that the blues don’t get to you too much.How do you deal with holiday stress? We want to hear from you!  You can  email us  or you can find us on  Facebook  and  Twitter.ContributorsAlisa Kamis-Brinda, LCSW, LCADC,(@SerenityAlisa) owner and primary psychotherapist at  Serenity Solutions, LLC, in Philadelphia, PA, helps overwhelmed, stressed out professionals and new moms learn how to slow down anxious and angry thoughts so that they can be in the present moment, relax and enjoy life again.Kimberly Hershenson  (@kimhershlmsw) has worked successfully with clients who have experienced problems such as depression, anxiety, eating disorders, substance abuse, personality disorders, and difficult relationships. Her aim is to create a warm, supportive, and safe space for her clients to help achieve their personal goals. She believes that, together, they can wor k on understanding feelings and behaviors regarding clients’ areas of concern while helping them to practice healthier coping mechanisms in order to fully participate in life.

What To Do if You Miss Your ACT Test

Maybe you were sick—you were up all night, feverish and full of aches —so when the morning of your test came around, you just werent up to testing. Or, perhaps you just didnt feel prepared. You hadnt taken the time to study for the ACT, so on the morning of the exam, you decided to miss your ACT test and figure it out later, even though you had already registered. What in the world do you do now? Its pretty simple, really. Youre going to apply for an ACT Test Date Change. ACT Test Date Change Procedures First, go to actstudent.org and log into your account.Once youre in your account, select Make changes to your registration.Follow the prompts to select a new test date, making note of the regular and late registration deadlines.If youre trying to change your test date and its already beyond the late registration period, then youll need to apply for Standby Testing. ACT Test Date Change Cost Although youve already paid the registration fee for the ACT or ACT Plus Writing test, youll have to pay the test date change fee. In addition, youll be charged the regular ACT registration fee for the new date, or, if you register late, the late registration fee as well. ACT Test Date Change Issues If you dont have access to your account for some reason—perhaps youre on a mountaintop with no WIFI—then contact ACT at 319-337-1270 to change your ACT test date. Make sure you have the following information in hand when you call so youre not scrambling down the mountain attempting to quickly locate your moms credit card at base camp: Your name exactly as it appears on the ID you will use when you go to take the testA credit cardYour addressThe test center where youd like to testThe test date on which youd like to test Get Ready for Your Next ACT Test Date Even though you didnt make it to the test center to take the ACT this time around, youll have another chance. Theres still plenty of time to do well on your college admissions exam. If you opted out of taking the ACT because you were unprepared, then take this additional time to prepare and study. There are several ways to get ready for the ACT exam without spending a fortune or months of time. Look into online resources, including sample test questions provided by the ACT.

Single System Research Design Effect Of Meditation On Sleep

MEMORANDUM TO: Prof. Fontaine Fulghum FROM: S.Zimbaldi DATE: June 20th 2015 RE: Single-System Research Design: Effect of Meditation on Sleep Introduction A single-system research intervention was implemented with a 46-year-old Caucasian female as the subject. The participant is a single personal trainer who lives in Northern New Jersey. The subject has recently dealt with various life changes, such as the death of a family member and the sudden illness of another. She has reported having great difficulty falling asleep due to feeling â€Å"anxious† and her â€Å"mind racing† throughout the evening hours. The subject reports that it takes well over an hour for her to fall asleep on any given night. Due to her health conscious daily living practices, she is uninterested in utilizing any form of medication to assist her in falling asleep. Additionally, due to the subjects busy lifestyle and early morning work hours, she expressed great interest in attempting to determine a method that would assist in regulating her sleep schedule, as currently, it is negatively impacting various areas of her life. For this research study, the researcher and subject have agreed upon utilizing a fifteen-minute meditation sequence prior to bedtime, which is intended to calm the mind and regulate the body in preparation for sleep. This intervention will be implemented after the researcher collects seven days of baseline data. The intervention and follow up stages will also be recorded forShow MoreRelatedSingle-system design. Meditation to decrease anxiety.1937 Words   |  8 PagesAbstractThe paper summarizes a single-system design aimed at improving the participants score on the Clinical Assessment of Anxiety through the intervention of meditative breathing. A baseline of three weeks was measured followed by four weeks of treatment phase. During the treatment phase, the participant completed meditative breathing exercise three times daily for five days each week. The participant completed the Clinical Assessment of Anxiety each Friday of the treatment phase. The resultsRead MoreThe Effects of Mindfulness Based Stress Reduction Training on Adolescent Self-Awareness and the Reduction of Anxiety, Depression and Stress.2411 Words   |  10 PagesRESEARCH METHODOLOGY HMPYC80 ASSIGNMENT 02-03 RESEARCH PROPOSAL TITLE: THE EFFECTS OF MINDFULNESS BASED STRESS REDUCTION TRAINING ON ADOLESCENT SELF-AWARENESS AND THE REDUCTION OF ANXIETY, DEPRESSION AND STRESS. AUTHOR: 5888743 RESEARCH METHODOLOGY HMPYC80 ASSIGNMENT 02-03 RESEARCH PROPOSAL TITLE: THE EFFECTS OF MINDFULNESS BASED STRESS REDUCTION TRAINING ON ADOLESCENT SELF-AWARENESS AND THE REDUCTION OF ANXIETY, DEPRESSION AND STRESS. AUTHOR: 5888743 Mr P Smith The ANIKARead MoreEffectiveness And Safety Of Cam Practices3522 Words   |  15 PagesTherapists, all practice standard/mainstream care that most people are familiar with. When non-mainstream medicine is used together with standard care it is considered complementary medicine, such as acupuncture to assist with cancer treatment side effects of chemotherapy. When non-mainstream medicine is exchanged for standard care it is considered alternative medicine, such as chelation therapy that removes excess metals from the blood when treating heart disease. A few of the non-mainstream or unconventionalRead MoreStress and Stress Management7440 Words   |  30 Pagesï » ¿Stress and stress management. by Suzanne M. Crampton , John W. Hodge , Jitendra M. Mishra , Steve Price Stress is found in all aspects of life. Hans Selye, a pioneer in stress research, has defined stress as the nonspecific response of the body to any demands made upon it (Kreitner Kinicki, 1992, p. 597). It is considered to be an internal state or reaction to anything we consciously or unconsciously perceive as a threat, either real or imagined (Clarke, 1988). Stress can evoke feelingsRead More2301 Final Exam Workbook Essay6573 Words   |  27 Pagesfollow as they identify a research problem, design a study to investigate the problem, collect and analyze data, draw conclusions, and communicate their finding Exercises 1. What is the main purpose of the scientific method? The scientific method proves or disproves competing ideas. Scientists make careful observations and therapies that are revised based on new observations. 2. The steps of the scientific method are (1) identify a problem or research question, (2) design a study, (3) collect dataRead MoreEssay about 2301 Final Exam Workbook 2 6510 Words   |  27 PagesDefine the scientific method, and explain how it is used in psychology. Key Terms scientific method Exercises 1. What is the main purpose of the scientific method? 2. The steps of the scientific method are (1) identify a problem or research question, (2) design a study, (3) collect data, (4) analyze data, (5) draw conclusions, and (6) communicate findings. Identify the step associated with each of the following activities: _____ Dr. Lopez noted absent or present by each students name onRead MoreInvestigatory Project4554 Words   |  19 PagesFulfillment of the Requirements in Research II Reina Regina S. Camus Researcher March 2012 ACKNOWLEDGMENT For the successful completion of the study, the researcher would like to express her deepest gratitude to all the people who patiently helped her in making this study possible especially to her ever-loving and caring parents who supported her morally and financially. To thank her teacher in Research II, Ms. Liza Castor for her outstandingRead MorePerceived Stress Levels and Stress Management Among Paramedical Students Lyceum of the Philippines University: Towards Stress Management Enhancement15005 Words   |  61 Pagesspoke of stress as a condition that occurs commonly in response to any adaptive response within the body. He defined stress as . . . a state manifested by a specific syndrome which consists of all the nonspecifically induced changes within a biologic system (Selye, 1950). In other words, stress can refer to a wide range of physiological changes caused by physical or psychological components or a combination of these. College students, especially freshmen, are a group particularly prone to stress dueRead MoreBehavioral Cognitive Case Study5709 Words   |  23 Pagestreatment of persons with schizophrenia and little research regarding its efficacy with this population. This neglect may be due to the dominance of pharmacological tre atment and the decline of psychotherapy, the severity of the disorder, or the inadequacies of previous attempts to understand and manage schizophrenia from a cognitive behavioural framework (Birchwood amp; Preston, 1991; Goggin, 1993) There is a growing commitment to the design of psychotherapeutic treatments that are grounded inRead MoreCardiovascular Disease ( Cvd )9447 Words   |  38 PagesInterval: 1.54 billion – 1.58 billion) [14]. Apart from that, healthcare systems in both Australia and worldwide are affected by the burdening cost of treatments for hypertension and CVD. Classification of Essential and Secondary Hypertension Hypertension is basically categorised as either primary hypertension (EH) or secondary hypertension. Secondary hypertension is caused by pre-existing disorders which include obstructive sleep apnoea, aldosteronism, artery stenosis, renal parenchymal disease, excess

Bill Gates Essay Free Essays

When I was young, math and science were the easiest subjects for me and I read all the time. In my house, weeknight TV was not allowed but reading, board games, card games and puzzles went on for hours. In sixth grade, I did a project as a young inventor and entrepreneur who manufactured and marketed a new project. We will write a custom essay sample on Bill Gates Essay or any similar topic only for you Order Now I wrote my first computer program when I was 13 years old. To me the computer was a constant challenge to be mastered – I was HOOKED! I noticed In high school that PC’s id not exist and businesses and unlettered used computers that were bigger then refrigerators. After high school, I went to Harvard University and that Is where I really started to keep up with the latest developments In computer technology. I dreamed that by creating a PC, business and school tasks would be so much easier. I wanted to solve peoples everyday problems and make money In the process. So I took a leave of absence from Harvard university to start a software company In 1977 and Paul Allen and I formed Microsoft In New Mexico. I also created the term â€Å"Intellectual property to protect software programs with copyrights. My goal was to put a computer on every desk and in every home In 1978, Microsoft moved to Bellevue, Washington. After my partner left, I focused on individual computer users and our international sales force. Microsoft grew dramatically. Microsoft Windows was created in 1985 and we sold $140 million in products that year. I was working 16 hour days and busy with work until 1 993 when I finally proposed to Melinda French, one of my product managers at Microsoft. Over the last ten years, I have donated millions of dollars to charities focused in the education, health, art and cancer areas. I have also made ere to donate to computer centers at schools, colleges and universities throughout the united States. I am the proud dad of a daughter and a son and even though my work and house has a lot of technology, if you really want to do something good for children the most important thing I can tell you is to read, read, read. Bill Gates Essay By Jake-Lang constant challenge to be mastered – I was HOOKED! I noticed in high school that PC’s did not exist and businesses and universities used computers that were bigger then refrigerators. After high school, I went to Harvard University and that is where I really darted to keep up with the latest developments in computer technology. I dreamed solve people’s everyday problems and make money in the process. So I took a leave of absence from Harvard University to start a software company in 1977 and Paul Allen and I formed Microsoft in New Mexico. I also created the term â€Å"intellectual property’ every desk and in every home! In 1978, Microsoft moved to Bellevue, Washington. Work until 1993 when I finally proposed to Melinda French, one of my product the United States. I am the proud dad of a daughter and a son and even though my How to cite Bill Gates Essay, Essays

The Ebola Virus Essays - Biological Weapons, Tropical Diseases

The Ebola Virus A virus is an ultramicroscopic infectious organism that, having no independent metabolic activity, can replicate only within a cell of another host organism. A virus consists of a core of nucleic acid, either RNA or DNA, surrounded by a coating of antigenic protein and sometimes a lipid layer surrounds it as well. The virus provides the genetic code for replication, and the host cell provides the necessary energy and raw materials. There are more than 200 viruses that are know to cause disease in humans. The Ebola virus, which dates back to 1976, has four strains each from a different geographic area, but all give their victims the same painful, often lethal symptoms. The Ebola virus is a member of a family of RNA viruses known as ?Filoviriade' and falling under one genus, ?Filovirus'. "The Ebola virus and Marburg virus are the two known members of the Filovirus family" (Journal of the American Medical Association 273: 1748). Marburg is a relative of the Ebola virus. The four strains of Ebola are Ebola Zaire, Ebola Sudan, Ebola Reston, and Ebola Tai. Each is named after the geographical location in which it was discovered. These filoviruses cause hemorrhagic fever, which is actually what kill victims of the Ebola virus. Hemorrhagic fever as defined in Mosby's Medical, Nursing, and Allied Health Dictionary as, a group of viral aerosol infections, characterized by fever, chills, headache, malaise, and respiratory or GI symptoms, followed by capillary hemorrhages, and, in severe infection, oliguria, kidney failure, hypotension, and, possibly, death. The incubation period for Ebola Hemorrhagic Fever ranges from 2-21 days (JAMA 2! 73: 1748). The blood fails to clot and patients may bleed from injections sites and into the gastrointestinal tract, skin and internal organs (Ebola Info. from the CDC 2). The Ebola virus has a tropism for liver cells and macrophages, macrophages are cells that engulf bacteria and help the body defend against disease. Massive destruction of the liver is a hallmark feature of Ebola virus infection. This virus does in ten days what it takes AIDS ten years to do. It also requires biosaftey level four containment, the highest and most dangerous level. HIV the virus that causes AIDS requires only a biosaftey level of two. In reported outbreaks, 50%-90% of cases have been fatal (JAMA 273: 1748). Ebola can be spread in a number of ways, and replication of the virus occurs at an alarming rate. Ebola replication in infected cells takes about eight hours. Hundreds to thousands of new virus particles are then released during periods of a few hours to a few days, before the cells die. The several cycles of replication occur in a primate before the onset of the fever and other clinical manifestations (Ornstein, Matthews and Johnson 7). In most outbreaks, transmission from patient to patient within hospitals has been associated within the reuse of unsterile needles and syringes. High rates of transmission in outbreaks have occurred from patients to heath-care workers and to family members who provide nursing care without appropriate precautions to prevent exposure to blood, other body fluids, vomitus, urine and stool. Risk for transmitting the infection appears to be highest during the later stages of illness, which are often characterized by vomiting, diarrhea,! shock, and frequently hemorrhaging (JAMA 274: 374). Even a person who has recovered from the symptoms of the illness may have the virus present in the genital secretions for a brief period after. This makes it possible for the virus to be spread by sexual contact. Complete recovery is reached only when no particles of the virus are left in the body fluids, this however is rarely attained. The disease, for humans, is not airborne, capable to be passed on through air travel, but for nonhuman primates it has been a possibility in a few cases. Ebola Zaire was identified in 1976 in Northern Zaire and was the first documented appearance of the virus. This strain of the virus effects humans and nonhuman primates. Close contact and dirty needles spread the Ebola virus. The center of the epidemic in Zaire involved a missionary hospital where they reused needles and syringes without sterilization. Most of the staff of the hospital got sick and died. This outbreak infected 318 with a death rate of 93% (Le Guenno et al. 1271). Another fatal case was reported one year later in Zaire but nothing major ever became of it. The most recent case recorded was

Paper on WWII essays

Paper on WWII essays In A Bridge to Far the Allies try to end World War II by dropping soldiers behind enemy lines and cut off supply lines. The movie goes into great detail of the confusion and power struggles amongst the leaders of the allies. In 1944, the German armies were being pushed back across the Low Countries. The Allies' great strategic problem was the Rhine, the wide river which formed Germany's western border. A daring plan was conceived which would overcome the Rhine obstacle and open the road to Berlin. Market Garden, as the plan was codenamed, involved parachuting spearhead units onto the great bridges over the Rhine and securing them for the critical few hours it would take for an armored column to drive up and relieve them. It is easy now to point to the flaws in Market Garden, but at the time it looked like a daring and viable alternative to slogging it out against the Siegfried Line. No-one had anticipated that the Dutch people would pour out onto the streets in throngs, thinking th at they had been liberated, and thus slowing down the armor. The intelligence indications of heavily-equipped German units in the zone were ignored because they were inconvenient and from outside the intelligence community. Critically, the plan allowed for only one single road to be available to the Irish Guards for the key northward push. The film illustrates very effectively the way in which a plan can develop its own momentum, regardless of the shortcomings which riddle it. The sequence of the boarding and dropping of the paratroops is an excellent scene, as is the German ambush which delays the progress of the armored column. A Bridge to Far was an excellent display of what happened with the plan itself, but it also went into great detail of the behind the scenes actions of the leaders, giving the viewer a better concept of the power ladder for the allies. The historical quality of the movie appears to be very genuine, from the armor ...

Synonymous vs. Nonsynonymous Mutations - Definitions

Synonymous vs. Nonsynonymous Mutations - Definitions Deoxyribonucleic acid (DNA) is the carrier of all the genetic information in a living thing. DNA is like a blueprint for what genes an individual has and the characteristics the individual shows (the genotype and phenotype, respectively). The processes by which DNA is translated using Ribonucleic acid (RNA) into a protein is called transcription and translation. DNAs message is copied by messenger RNA during transcription and then that message is decoded during translation to make amino acids. Strings of amino acids are then put together in the right order to make proteins that express the right genes. This is an intricate process that happens quickly, so there are bound to be mistakes, most of which are caught before they are made into proteins, but some slip through the cracks. Some of these mutations are minor and do not change anything. These DNA mutations are called synonymous mutations. Others can change the gene that is expressed and the phenotype of the individual. Mutations that do change the amino acid, and usually the protein, are called nonsynonymous mutations. Synonymous Mutations Synonymous mutations are point mutations, meaning they are just a miscopied DNA nucleotide that only changes one base pair in the RNA copy of the DNA. A codon in RNA is a set of three nucleotides that encode a specific amino acid. Most amino acids have several RNA codons that translate into that particular amino acid. Most of the time, if the third nucleotide is the one with the mutation, it will result in coding for the same amino acid. This is called a synonymous mutation because, like a synonym in grammar, the mutated codon has the same meaning as the original codon and therefore does not change the amino acid. If the amino acid does not change, then the protein is also unaffected. Synonymous mutations do not change anything and no changes are made. That means they have no real role in the evolution of species since the gene or protein is not changed in any way. Synonymous mutations are actually fairly common, but since they have no effect, then they are not noticed. Nonsynonymous Mutations Nonsynonymous mutations have a much greater effect on an individual than a synonymous mutation. In a nonsynonymous mutation, there is usually an insertion or deletion of a single nucleotide in the sequence during transcription when the messenger RNA is copying the DNA. This single missing or added nucleotide causes a frameshift mutation which throws off the entire reading frame of the amino acid sequence and mixes up the codons. This usually does affect the amino acids that are coded for and change the resulting protein that is expressed. The severity of this kind of mutation depends on how early in the amino acid sequence it happens. If it happens near the beginning and the entire protein is changed, this could become a lethal mutation. Another way a nonsynonymous mutation can occur is if the point mutation changes the single nucleotide into a codon that does not translate into the same amino acid. A lot of times, the single amino acid change does not affect the protein very much and is still viable. If it happens early in the sequence and the codon is changed to translate into a stop signal, then the protein will not be made and it could cause serious consequences. Sometimes nonsynonymous mutations are actually positive changes. Natural selection may favor this new expression of the gene and the individual may have developed a favorable adaptation from the mutation. If that mutation occurs in the gametes, this adaptation will be passed down to the next generation of offspring. Nonsynonymous mutations increase the diversity in the gene pool for natural selection to work on and drive evolution on a microevolutionary level.

The Role of Internal Auditors in the Corporate Governance Framework Essay

The Role of Internal Auditors in the Corporate Governance Framework - Essay Example Internal auditing, as a framework, has been established for serving the particular organizational need. This study focuses on the role of internal auditors in the corporate governance framework. This issue is explored by referring primarily to corporate governance, as part of modern businesses. Then the role of internal auditors in corporate governance is analyzed taking into consideration the following fact: in each business, the tasks developed by internal auditors may be differentiated. Still, the power of internal auditors to check business processes is standardized; internal auditors have access to all business operations, meaning that the full authorization of the auditors by the top management is considered as guaranteed (Rittenberg et al. 2011). However, despite the fact that the role of internal auditors is closely related to Corporate Governance, the involvement of the auditors in the activities and data of firms is often not welcomed, a phenomenon resulted from certain events, as analyzed below (Cascarino 2007). On the other hand, the accountability of internal auditors for the tasks assigned to them is full; this means that failures and mistakes while performing the internal auditing can lead to severe consequences for the auditors even if the latter has taken all appropriate measures for avoiding such outcome (Ridley 2008). These issues are discussed below with reference to the literature that has been published in this field. It is proved that internal auditing is a complex process and for this reason, the evaluation of its performance can be a difficult task, especially in countries where the regulatory framework for businesses is unclear. The term ‘corporate governance’ is quite broad. Indeed, in a relevant definition, the term ‘is defined as the total of operations and controls of an organization’ (Fama and Jensen 1983, in Karagiorgos et al. 2010, p.17).  Ã‚  

Making Sense Essay Example | Topics and Well Written Essays - 1500 words

Making Sense - Essay Example to decide whether whatever going on is true or false, and whether it is good or bad. Making sense is a way to fulfill the curiosity of a person, and can be understood in levels of experiences which include; the five senses, affections and the memories whereby without these the experiences would be just plain data. Thus, to make sense of the data situational analysis is important i.e. what would be most suitable in a particular situation which would in turn lead towards good decision making. Moreover, to make good decisions, authenticity is the key, which is further characterized by experience, understanding, judgment and decision to decide if we are responsible or not. The most interesting part of making sense in this chapter was the proposition that we as humans are all truth seekers, we want to make sense of the world because we keep wondering, and we are always striving to remove the confusion around us, also because we are curious. These are all those realities which we can`t ign ore, and even practically speaking makes perfect sense as that is why we want to make sense of the world. Chapter 4: Making Sense, Epistemology This chapter focuses on the epistemology of making sense i.e. the philosophy behind making sense, which can be divided into four levels. These levels or stages include experience, understanding, judgment and decision. ... The external factors of perceptions include senses while the internal factors include affect (emotions etc). Further comes understanding and we can distinguish experience from understanding by considering that while experiences are singular, understanding involves concepts which are multiple and complex. To understand meanings, one should be innately curious which arouses the Eurika Movement i.e. the insights. Also, interests for understanding may b natural or cultivated while interests depend on the internal factors, thus in other words understanding involves intellect. On the other hand, judgment involves verification which implies that it means evidence. Experience and uncertainty principals are required to make judgment. Moreover, being judgmental means being reasonable. The most interesting and insightful part of this chapter involve the curiosity principal which is a must to understand, i.e. the Eureka Moment is induced by the tension of enquiry i.e. being curious. Therefore, b eing curious is naturally a pre-requisite of developing an understanding or in other world for understanding concepts intellectually. Chapter 5: Practical Wisdom This chapter aims at critically understanding the concept of morality and goodness, what we view as the moral agents etc. Also, this chapter intends on appreciating the structures created by humans which makes us authentic people. Lastly, to help us understand the levels of transcendence is also another purpose of the chapter. Firstly, we need to understand that morality is a characteristic found only in humans, and not found in other natural species, i.e. the Flora, Fauna or other cosmic forces. Morality is related to rationality and it is grounded in our religion, philosophy and hedonism. Next comes the concept of moral

Standardized Testing Essay -- Standardized Testing Essays

Standardized Testing President Bush is promoting annual standardized testing for all students in grades three through eight in order to assess their academic achievements. This bill is currently being considered in Congress, and has garnered much support from individuals in the community. As of right now, fifteen states test students in those grades, and more than twenty have high school exit exams. Exit exams look only at the test score of a student, not at his or her academic achievements throughout High School, and in many cases, people are either over- or underrepresented by their test scores. This occurs partly because America does not currently have the capabilities of fairly scoring the increasing number of tests, even though the companies creating and scoring the tests enjoy a large profit. The number of companies creating these tests is pitifully small. Adding to the lack of validity of the scores of these tests is the fact that many students today are not native English speakers, and their capabilities could be grossly underestimated by these types of exams, and there is a strong racial bias involved in most major tests. But, the biggest and most troubling problem with standardized testing is how it affects the learning that takes place in the classroom. This leads to the question of just how standardized we want our schools to be. Standardized tests are nothing but hurtful, and America should make a move away from them, especially since they are expensive and ineffective. We cannot expect to solve the problems in our educational system this way. We want our children to leave school with knowledge and understanding that will allow them to be successful. That is not currently the case. ... ...l only be a loose assessment of the criteria and not of the school, students or teachers, it would not be a major crisis if the tests were not representative of the students’ knowledge. That is a far more acceptable option than one of watching capable students being denied diplomas or college educations due to exams that they did poorly on. It is not in America’s best interest to pass the proposal to require standardized testing at elementary school levels, or to force students to pass exit exams to earn their diplomas. If we wish for our children to be informed, educated, and ready to survive on their own in the real world, we need to give them the tools that will get them there. These tests are not accurate, and they are detrimental to the education of children. There should be no debate over how our representatives in Congress should vote on this bill.

Resident Concerns Over Hazardous Waste Incinerator Environmental Sciences Essay

XYZ Company ( XYZ ) has proposed constructing a risky waste incineration works in the rural town of ABC, California. The dwellers of ABC are concerned about the possible wellness and environmental effects of holding XYZ in their community. The community members are concerned about noise, pollution, and environmental effects the new works will hold on their wellness. I am an Environmental Health Expert, and the local Health Officer has asked my sentiment on the proposed works as it pertains to zoning, province licenses, and nuisances to the community. Concerns Sing the Undertaking Zoning – is the procedure of land development within municipalities. It is a map of the metropolis authorities, and it dictates how available metropolis land is used. If the land is situated within the metropolis bounds so the land would hold to be zoned for commercial usage every bit good as risky wastes storage and devastation. If the proposed risky waste incinerator is on county or federal land there if nil the dwellers of the metropolis can make to halt the building based on districting Torahs ( Miniclier, 1991 ) , ( Smiley, 1989 ) . The metropolis would non hold legal power over county or federal land. Many times counties do non hold districting regulations that would forbid the edifice of an incineration works. Concerns – I would oppugn as to when the current districting Torahs became effectual, and are they adequate for the proposed undertaking. I would desire to guarantee that districting Torahs mitigated any jobs associated with extra commercial vehicles coming into the country. They would besides hold to turn to the storage and devastation of risky stuffs. This is a comparatively new scientific discipline, and the zoning Torahs that govern the current solid waste works are at least 20 old ages old. The districting Torahs that apply to the solid waste incinerator may non back up the development of a risky waste works. A reappraisal of the Torahs should be executed to find if the new works could lawfully be situated on the proposed site. Permits – There are a overplus of licenses that this undertaking would necessitate. First, and first, risky waste installations must run into the guidelines established by the Environmental Protection Agency ( EPA ) , in 40 C.F.R, Part 264, with supplemented EPA proficient and permit counsel ( Environment Technology Council ) . The province has many of its ain ordinances sing risky waste installations as good. There are building, technology, and land development permits that must be obtained before building can get down. Inspectors from both federal and province authoritiess oversee each measure of the building procedure. After building is completed so a proving stage will get down with a conditional license. The EPA ensures the consequences from each test burn are within acceptable parametric quantities. If all the needed criterions are met a lasting license will be issued. Although the concluding license is considered lasting, the license can be pulled if the works fails to keep safety criterions as established by the EPA. Concerns – A reappraisal of all licenses sing air quality, emanations, traffic suspension, environmental impact, etc, is to take topographic point. These paperss need to be shared with the community to educate them on the permitting procedure, and increase their cognition of how the edifice of the incinerator will come on through the regulative system. This will prosecute the community stakeholders in the building procedure. I would promote that the Health Officer reappraisal and go familiar with the article â€Å" Monitoring PCDD/Fs in Soil and Herbage Samples Collected Near a Hazardous Waste Incinerator: Health Risks for the Population Living Nearby, † by Montse Mari et Al. This article chronicles the emanations of a risky waste incinerator in Spain over a six twelvemonth period, the consequences of which show â€Å" the HWI did non significantly increase PCDD/F degrees in dirts and pasturage of the environing environment. Furthermore, PCDD/F emanations from the HWI do non intend extra important hazards for the wellness of the persons populating in the locality of the installation. † ( Montse Mari, 2007 ) Waste installations that are suitably permitted and monitored show negligible impact to the community and countryside around them. These facts should relieve some of the frights of the community. Nuisance – Three countries likely to bring forth nuisance ailments will be in respects to odor, traffic and noise. As antecedently discussed, the issue of traffic suspension should hold been addressed in the zoning procedure. Safe hauling paths need to be identified that would besiege most of the common roadways used by the dwellers of ABC, thereby relieving traffic congestion issues. Odor will be a bigger job. Prior to the works being built the site will be analyzed for air current flow forms. The intent of the analysis will be to guarantee that residuary stuff left in the vapour fumes can pay out without negatively impacting the environing countryside, metropolis, or farming area ( Rogers & A ; Willis, 1992 ) . That trial does non take into history olfactory property. The bringing trucks and their lading will bring forth olfactory property. Wind does non blow in one way all the clip ; it flows and moves as influenced by rain, fog, or sunlight. The olfactory property from the works operations can non be contained and funneled in a individual way, therefore it is much more likely to be a nuisance to the community. Odor suspension is necessary to guarantee the success of the undertaking. Noise will be a concern for the life of this undertaking. Site development, building, and bringing of stuffs will all increase the noise pollution around the works. Addressing the noise pollution concerns prior to building will be indispensable ( Noise pollution, 1993 ) . Failure to program for noise concerns could endanger the effectivity of the site should regulations be enacted the restrict noise degrees to those below the sum that is emitted by the works in its normal operations. Concerns – Discussions with the community members and undertaking builders sing these nuisance issues has non taken topographic point. Opening duologue between these groups may help in relieving ailments in the hereafter.Risk Management PrinciplesThe Commission on Risk Assessment and Risk Management ‘s â€Å" Principles for Risk Management Decision Making † recommends the undermentioned six stairss be portion of any hazard determination procedure: â€Å" Good hazard direction determination: Addresses a clearly articulated job in its public wellness and ecological context. Elicits the positions of those affected by the determination. Is based on a careful consideration of scientific grounds that supports the decisions about the possible hazards to human wellness and the ecosystem. Is made after sing a scope of hazard direction options. Gives precedence to forestalling hazards, non merely commanding them. Are sensitive to political, societal, legal, and cultural considerations. † ( TUI University, 2010 ) It does non look from this scenario that the Health Officer, builders, or metropolis contrivers engaged any of these rules. They are holding community recoil jobs because these stairss were ignored from the beginning of the undertaking. In fact, the Health Officer, himself, is holding concerns which could hold been alleviated had this procedure been employed. Having a risky waste installation in 1s ‘ vicinity is traveling to politicise the community. If the community had concerns sing the safety of the current garbage dump, how much more will they have with a risky waste installation coming into the country? The Health Officer, every bit good as the builders, would be wise to take a page from history and non except the abodes from treatments about this proposed works. Kings County, in Central California, failed to prosecute the Hispanic population when they were suggesting a risky waste enlargement to the solid waste shit installation, and it earned them a Civil Rights case, which the county lost ( Kay, 1992 ) .DecisionThe Health Officer should step in in the permitting procedure and temporarily halt this undertaking traveling frontward. A hazard appraisal of the undertaking needs to be completed following the â€Å" Principles for Risk Management Decision Making † ( TUI University, 2010 ) . Scientific grounds profiling how d ecently permitted and regulated workss can hold negligible effects on the environment needs to be shared with the community. A thorough reappraisal of all districting Torahs and proposed traffic paths need to be studied to guarantee that the extra traffic will non impact the occupants of the community. Measures to relieve the olfactory properties from the new works demand to be exhaustively researched and shared with the stakeholders. The Health Officer and developers must link with the community stakeholders if they want this to be a successful undertaking.

How Teachers Can Create a Great Lesson Students Love

The best teachers can captivate their students’ attention day in and day out. Their students not only enjoy being in their class, but they look forward to the next day’s lesson because they want to see what is going to happen. Creating a great lesson together takes a lot of creativity, time, and effort. It is something that is well thought out with lots of planning. Though each lesson is unique, they all have similar components that make them exceptional. Every teacher has the ability to create engaging lessons that will mesmerize their students and keep them wanting to come back for more. A great lesson engages every student, ensures that every student is meeting the learning objectives, and motivates even the most reluctant learner. Characteristics of a Great Lesson A great lesson...is well planned. Planning starts with a simple idea and then slowly evolves into a tremendous lesson that will resonate with every student. A terrific plan ensures that all materials are ready to go before the lesson begins, is anticipatory of potential issues or problems, and takes advantage of opportunities to extend the lesson beyond its core concepts. Planning a great lesson takes time and effort. Careful planning gives each lesson a better chance to be a hit, to captivate each student, and to provide your students with meaningful learning opportunities. A great lesson†¦grabs students’ attention. The first few minutes of a lesson may be the most critical. Students will quickly decide whether or not they should devote their full attention to what is being taught. Every lesson should have a â€Å"hook† or â€Å"attention grabber† built into the first five minutes of the lesson. Attention grabbers come in many forms including demonstrations, skits, videos, jokes, songs, etc. Be willing to embarrass yourself a little bit if it will motivate your students to learn. Ultimately, you want to create an entire lesson that is memorable, but failing to grab their attention early on will likely keep that from happening. A great lesson†¦maintains students’ attention. Lessons should be outrageous and unpredictable throughout captivating each student’s attention. They should be fast-paced, loaded with quality content, and engaging. Time in class should fly by so quickly that you hear students grumbling when the class period is over each day. You should never see students drifting off to sleep, engaged in conversation about other topics, or expressing general disinterest in a lesson. As the teacher, your approach to every lesson must be passionate and enthusiastic. You must be willing to be a salesman, comedian, content expert, and magician all rolled into one. A great lesson†¦builds on previously learned concepts. There is a flow from one standard to the next. The teacher ties previously learned concepts into each lesson. This shows the students that various concepts are meaningful and connected. It is a natural progression of old into new. Each lesson increases in rigor and difficulty without losing students along the way. Each new lesson should be focused on extending learning from the previous day. By the end of the year, students should be able to make connections quickly as to how your first lesson ties into your last lesson. A great lesson  Ã¢â‚¬ ¦is content driven. It has to have a connected purpose, meaning that all aspects of the lesson are built around critical concepts that students at a particular age should be learning. Content is typically driven by standards such as the Common Core State Standards that serve as a guide for what students are supposed to learn in each grade. A lesson that does not have relevant, meaningful content at its core is senseless and a waste of time. Effective teachers are able to build upon the content from lesson to lesson continuously throughout the year. They take a simple concept early on continuing to build upon it until it becomes something complex yet understood by their students because of the process. A great lesson†¦ establishes real-life connections. Everyone loves a good story. The best teachers are those who can incorporate vivid stories that tie in key concepts within the lesson helping students to make connections to real life. New concepts are typically abstract to students of any age. They rarely see how it is applicable to real life. A great story can make these real-life connections and often helps students remember concepts because they remember the story. Some subjects are easier to make these connections than others, but a creative teacher can find an interesting backstory to share on just about any concept. A great lesson†¦provides students with active learning opportunities. A majority of students are kinesthetic learners. They simply learn best when they are actively engaged in hands-on learning activities. Active learning is fun. Students not only have fun through hands-on learning, they often retain more information from this process. Students do not have to be active throughout an entire lesson, but having active components mixed in sporadically at appropriate times throughout the lesson will keep them interested and engaged. A great lesson†¦Ã¢â‚¬â€¹builds critical thinking skills. Students must develop problem-solving and critical thinking skills at an early age. If these skills are not developed early on, they will be almost impossible to acquire later on. Older students who have not been taught this skill may become discouraged and frustrated. Students must be taught to extend their answers beyond the ability to provide the correct answer alone. They also should develop the ability to explain how they arrived at that answer. Each lesson should have at least one critical thinking activity built into it forcing students to go beyond the typically straightforward answer. A great lesson†¦is talked about and remembered. It takes time, but the best teachers build a legacy. Students coming up look forward to being in their class. They hear all the crazy stories and cannot wait to experience it themselves. The hard part for the teacher is living up to those expectations. You have to bring your â€Å"A† game every single day, and this can become a challenge. Creating enough great lessons for each day is exhausting. It is not impossible; it just takes a lot of extra effort. Ultimately it is worth it when your students consistently perform well and even more importantly express how much they learned by being in your class. A great lesson†¦is continuously tweaked. It is always evolving. Good teachers are never satisfied. They understand that everything can be improved. They approach each lesson as an experiment, soliciting feedback from their students both directly and indirectly. They look at nonverbal cues such as body language. They look at overall engagement and participation. They look at diagnostic feedback to determine if students are retaining the concepts introduced in the lesson. Teachers use this feedback as a guide to what aspects should be tweaked and each year they make adjustments and then conduct the experiment again.